Data Processing Visibility: Practical Examples for Success
Case 1
A European startup specializing in data analysis and processing has been struggling to gain visibility for years. Despite its advanced technology, it couldn't rank for its main keywords and, without strong authority signals, their innovative solutions were overlooked.
In 2022, SIC collaborated with the company. At that time, keywords relevant to the sector didn’t even reach page 10 of Google search results.
Thanks to SIC's specialists, they identified high value-added key topics that would resonate with the client's audience. SIC then published over a dozen reference articles, each containing more than 1,000 words, which were optimized for rapid visibility in Google rankings. These articles spanned a broad spectrum, including AI applications in the food industry and technical solutions in soccer, as well as insights related to emerging Web3 services. This in-depth SEO content optimization positioned the company and its main investor as a leader in data analysis and prediction. By weaving interesting narratives with technically sound SEO practices, the company’s domain authority quadrupled within just 3 months.
Case 2
As a new player in the crowded Web3 space and an investor in an industrial company, the client faced a significant challenge: minimal brand visibility and trust among the general public. Furthermore, many traditional media sources remained skeptical about Web3 services. Their strict editorial standards created a barrier to unknown blockchain brands.
To tackle this issue, authoritative media validation was essential to establish the client as an authority in a specific industry and a Web3 expert. SIC has implemented an integrated public relations strategy focused on business and technology publications, utilizing data analysis to enhance our approach.
Drawing on our many years of experience in maintaining relationships with journalists, we secured interviews and articles from major media outlets and professional magazines. This strategic placement of SEO content optimization helped communicate our client's credibility and value proposition to a wider audience. Through the media coverage achieved, our client has received extensive exposure and support from third parties. Ultimately, we overcame considerable skepticism through a comprehensive public relations campaign.